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Personal Gun

Protecting People, Assets, and Data Worldwide.

Are you operating in high-risk environments and seeking to minimise insurance exposure and ensure your license to operate?

We can help.

  • Cybersecurity

  • Physical Security

  • Tactical Security & Training

  • Risk & Vulnerability Assessments

  • Training & Workforce Development

  • Consulting & Strategy

  • Information Support & Threat Analysis

  • Specialized Mission Support

We’re not a guard company. We’re a system.

About SOM

Strategic Operations & Management (SOM) is a veteran-owned firm providing customized security, information, and risk-management solutions for clients across the globe. Our teams combine field-tested experience with modern technology to keep your operations secure.

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Our mission is simple: to safeguard people, infrastructure, and information with integrity, discipline, and operational excellence.

Services

Philanthropy & Community Impact

Because operational resilience begins with human dignity.

A portion of SOM profits is donated to the Tiny Homes Foundation — a nonprofit dedicated to building sustainable housing communities for homeless individuals, low-income families, and single parents in Oklahoma.

 

Each home provides more than shelter; it restores safety, stability, and the opportunity to rebuild. By investing in housing, we reinforce the same principle that drives our security work — stability creates strength.

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Bobby Robles

Founder & Chief Executive Officer

Meet Our

Founder

Bobby Robles is the founder and CEO of SOM Operations, assuming the role in January 2025. He concurrently serves as CEO of NatureCraft Houses LLC and President & CEO of Tiny Homes Foundation (since December 2023), where he leads sustainable housing initiatives for Veterans, underserved families, and single-parent households.


From 1997 to 2022, Robles served in the U.S. Army Special Operations. Earlier, he served in the U.S. Marine Corps. As a former Green Beret and Airborne Ranger (75th Ranger Regiment), he commanded high-risk missions and served as a private security contractor in Afghanistan from 2008 to 2010. His operational leadership spans counter-terrorism, protective security details, unconventional warfare, and global risk management.

Education & Professional Credentials

  • MBA, University of Central Oklahoma

  • M.S., Higher Education Administration, University of Louisville

  • Dual B.S., Campbell University

 

Robles holds advanced certifications and operational qualifications: Special Forces Tab, Ranger Tab, Combat Diver (CDQC), Special Forces Sniper (SOTIC), Dive Supervisor, Lean Six Sigma Black Belt, and CLEET credentials. He is the recipient of multiple military awards including the Bronze Star Medal, Joint Commendation Medal, two Army Commendation Medals, the Combat Infantryman Badge (CIB), and the Expert Infantryman Badge (EIB). He also authored a peer-reviewed article in the Journal of Management & Governance (2021), addressing security leadership frameworks.

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Former U.S. Army Special Forces     •     CLEET Agency     •     Aligned to ISO 18788     •     Montreux-Compatible

SOM Team

C. Derek Campbell

Chairman, Advisory Board

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C. Derek Campbell is a Leader, Strategist, Mentor, and Investor. He is the Executive Chairman of both LVC Global Holdings Ltd, a Natural Resource asset acquisition platform, and AlphaSierra One, a government contracting platform that creates buyer-supplier linkages for U.S. government agencies and U.S. commercial entities working to strengthen critical raw material supply chains.  Mr. Campbell is a Distinguished Fellow in the Global Federation of Competitiveness Councils (GFCC), a Non-Executive Director of Seneca Commodities-Zambia, a former Principal Committee Member of U.S. EXIM Bank’s Sub-Saharan Africa Advisory Committee, and a former Advisory Board Member of the African Energy Chamber. He is a retired Colonel in the United States Marine Corps Reserves, serving with distinction in Iraq, Afghanistan, and South Sudan. Mr. Campbell has served in Executive Board positions with both private and publicly traded corporations. He holds a Bachelor of Science from the University of Maryland as well as a Master of Strategic Studies from the U.S. Army War College.

Rob McCaslin

Chief Operating Officer

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Rob McCaslin is a retired U.S. Army Green Beret officer and former Airborne Ranger NCO with 27 years in U.S. Special Operations Command and 15 years in cybersecurity. He has led teams of up to 1,000 across four continents and now specializes in enterprise incident response, SOC leadership, penetration testing, and DevSecOps. McCaslin has served as Security Operations Center (SOC) Manager at Blue Cross Blue Shield of Arizona and previously supported government and private-sector missions as a red/blue team lead and incident-response commander. His military decorations include five Bronze Star Medals, the Joint Service Commendation Medal, and five Army Commendation Medals. He holds a B.S. in Computer Information Systems (Cybersecurity) from DeVry University and maintains a Secret clearance.  

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Javier Alejandro

Chief of Operations

Javier Alejandro is the Executive Director of the Fusion Center at the Puerto Rico Department of Public Safety. Alejandro began his military career in 1998 as a Special Forces Operational Detachment-Alpha team member, later serving as a Weapons Specialist and Intelligence Sergeant. He led human-intelligence and fusion operations in Afghanistan, Guatemala, and Mexico; taught hostage detention and survival as a lead instructor at the John F. Kennedy Special Warfare Center and School; and later served as Company Operations Executive Officer with the 7th Special Forces Group (Airborne). He also oversaw regional fusion for Special Operations Command South (J3) and mentored Naval Special Warfare task forces in the Arabian Peninsula.

 

Alejandro’s awards include three Bronze Star Medals, the Defense Meritorious Service Medal, three Meritorious Service Medals, multiple Joint Service and Army commendations and achievement medals, campaign and service medals for Afghanistan and the Global War on Terror, and the Overseas Service Medal. His qualifications include the Special Forces Tab, Combat Infantryman Badge, and Master Parachutist; he is a U.S. Army Airborne School static-line instructor and holds foreign military free-fall wings from Colombia, Mexico, Germany, the Netherlands, and Canada. He holds an A.A. in Biblical Studies, a B.A. in Advanced Theological Studies, and a Master of Divinity.

SOM obtains information exclusively through lawful, professional channels.
A key provider is Lyon Arc, with whom we maintain a formal strategic agreement. Their insights, combined with our internal analysis and client-furnished data, allow us to deliver high-accuracy, real-time assessments.

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Our advisory network also includes Dave Lyon, a former CIA officer, whose expertise brings government-grade tradecraft to commercial security missions.

SOM does not engage in unauthorized surveillance, hacking, or wiretaps. All activity is conducted in full compliance with applicable U.S. and international laws.

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Strategic Operations & Management

Private Security and Information Operations

Headquartered in Oklahoma, USA. Proudly serving clients worldwide.

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©2025 by Strategic Operations & Management.

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